TourismHart County Tourism websiteHorse Cave / Hart County Tourism
Since 2006 // 209 E Main St // Louisville, KY

20 years of Louisville’s best web.

Louisville’s best web design. All things web.

and so much more.

We put “Louisville’s best web design” up there for Google. Yes, that’s keyword stuffing. Yes, it worked. We also work with clients across the region, all over the U.S., and a few across the pond.

Custom websites at the center, and everything that makes them work: the brand, the video, the marketing, the portal, the search that gets you named by Google and AI, and the care after launch. One team, twenty years in, now on Main Street.

5.0 Google40reviews20years in Louisville
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Makespace at a glance

Web design, branding, marketing and more, under one roof.

Serving clients across the U.S. and around the globe

In a nutshell: we build websites that get businesses chosen, and everything that makes them work. The brand behind it, the video in it, the marketing that sends people to it, and the search that makes Google and AI recommend it. One team, twenty years in, now on Main Street.

Nikki Chin, owner of Makespace!, in the studio
Nikki Chin's signatureNikki Chin, OwnerWoman-owned and minority-owned
209 E Main St Ste 001Louisville, KY 40202Directions

Twenty years in business

Making the best web in Louisville since 2006.

  1. 2006Makespace opens its doors
  2. 2014Nikki joins the team
  3. 2020Nikki buys the company
  4. 2026Twenty years. Still making.
  • 1,000+websites launched
  • 5.0stars on Google
  • 200years of combined team experience

What we do

Eight services. All of them point back to the website.

Each one with a small taste of the real thing. Know what you need already? Skip ahead.

Skip to the work
  1. 01

    Web design

    Custom websites, designed and built by hand to get you chosen. Plus the portals, dashboards and integrations behind them, and WebCake when the budget is smaller.

    • Custom website design & development
    • E-commerce & online stores
    • Custom enterprise solutions
    • UX/UI design
    • Website redesign
    • Content management (CMS)
    • Portals, dashboards & integrations
    • WebCake
    Explore Web design
  2. 02

    Branding & logos

    Strategy first, then the name, the logo and the standards that keep every piece looking like it belongs to you.

    • Logo design & identity systems
    • Brand strategy & positioning
    • Brand standards & guidelines
    • Rebranding & refreshes
    • Brand application & collateral
    • Brand naming
    • Brand audits
    Explore Branding & logos
  3. 03

    AI search & SEO

    Get found on Google and named by ChatGPT, Gemini and the rest. Clean structure, real answers and local search done right.

    • Local SEO & Google Business Profile
    • Technical & on-page SEO
    • AI search optimization (AEO)
    • Content that ranks and gets quoted
    • Schema & entity markup
    • Reporting in plain English
    Explore AI search & SEO
  4. 04

    Digital marketing & PPC

    Ads, social and email that send the right people to the right page, then measure what they do when they get there.

    • Search engine optimization
    • Paid search (PPC)
    • Paid social
    • Digital media placement
    • Conversion rate optimization
    • Email marketing
    • Marketing automation
    • Data-driven reporting
    Explore Digital marketing & PPC
  5. 05

    Video & photography

    Our own crew and our own cameras. Brand videos, content on a schedule, motion graphics and the photos that make a site feel real.

    • Video production
    • Video content retainers
    • Animation & motion graphics
    • Creator support
    • Photography
    • Multimedia content strategy
    Explore Video & photography
  6. 06

    Graphic design

    Print, packaging, renderings, booths and signs. Everything off the screen, still unmistakably on brand.

    • Print design
    • 3D rendering & modeling
    • Custom illustration
    • Package design
    • Sales collateral
    • Trade show displays
    • Signage & environmental graphics
    Explore Graphic design
  7. 07

    Hosting & support

    Fast, secure hosting and real people in Louisville when something needs to change. The care after launch.

    • Managed WordPress hosting
    • Security & backups
    • Updates & maintenance
    • Support & small changes
    Explore Hosting & support
  8. 08

    Strategy & creative

    Think first, build second. Workshops that turn a room full of opinions into a plan, then the launches, campaigns and systems that carry it out.

    • Workshops & facilitated sessions
    • Brand rollouts & launch planning
    • Creative campaign concepts
    • CRM setup & workflow design
    • Marketing operations & automation
    • Off-site retreats & team building
    Explore Strategy & creative

One client. Every piece.

Everything we do, for one company.

  1. A United Group Services welder at work, the United mark on his cap

    United Group Services, since 1982

    It started with a rebrand. Then it was everything.

    United is a nationwide industrial contractor out of Louisville. Over the years one team, ours, made every piece that follows: the brand, the website, the video, the portal, the campaigns, the print and the welding school. Swipe through it.

  2. 01 · The brand

    Strategy first. Then a mark built from their own two strokes.

    Discovery interviews with the people who run United, a brand strategy they still quote, and an identity that turned the two swooshes they already had into one strong U. The animation below is the mark announcing XL, United’s 40th year and the campaign for the next forty.

    Branding & logos
  3. united-gs.com

    02 · The website

    A site that opens on United’s own crews at work.

    Custom built, fast, and shot by our own crew. It speaks to the customers who hire United and the welders and fitters United wants to hire, on the same page.

    Web design
  4. Inside a United Group Services fabrication shop
    Career Hub

    03 · The video

    When your best recruiters are your own people, put them on camera.

    Employee stories, the We Are United video and the recruiting spots, shot in United’s fabrication shops and on its jobsites by our own crew.

    Video & photography
  5. employees.united-gs.com
    The United Group Services employee portal sign-in

    04 · The portal

    One login for a workforce spread across job sites.

    News, events, open jobs, benefits, forms and the company store, behind one login, with a Career Hub built to hire.

    Dashboards, platforms & portals
  6. united-gs.com/discover-the-power-of-modular-construction

    05 · The campaigns

    Marketing with its own video and landing pages, built to win one kind of work.

    Modular Construction got a campaign of its own: a video, a landing page and targeted ads aimed at the plants that buy it.

    Digital marketing
  7. 06 · The print

    A data center that pops up off the page.

    Sales wanted something a plant manager would keep on the desk. So the modular data-center pitch became a pop-up card: open the cover and the skid rises off the page. Concept, illustration, copy and print production, all ours.

    Graphic design & print
  8. 07 · The cards

    A Christmas tree built from United’s own pipe and valves.

    Holiday cards, event invitations and the animated social graphics that go with them, every year. The 2025 card builds a tree out of the fittings United fabricates, then opens to a note signed by the people who run the place.

    Graphic design & print
  9. 08 · The holiday mark

    Turn the United mark over and Santa shows up.

    Mark saw it first: the two swooshes in United’s logo, flipped upside down, are a hat and a beard. The rest of Santa took a few strokes. It became the 2023 holiday graphic, and the kind of idea you only get from the people who drew the logo.

    Branding & logos
  10. eliteweldingacademy.com

    09 · The welding school

    United needed welders. So it started a school.

    Elite Welding Academy trains the welders United and the industry need. We gave the school its brand, its website, its video and the marketing that fills the classes.

    See Elite Welding Academy
  11. Dan Freese

    This branding was the basis for and highly informed an extensive range of asset production and services, from our website to recruiting campaigns, video production, targeted marketing, and much more.

    Dan FreeseChief Executive Officer, United Group Services

    10 · In their words

    The whole thing, from the CEO who signed off on all of it.

    Read Dan’s full note

    Working with Nikki, Mark, and the Makespace! team on our extensive rebranding was an exceptional experience. Their unique and comprehensive approach captured the essence of United Group Services and translated it into cohesive branding that positively impacted our external image, internal culture, and business development. This branding was the basis for and highly informed an extensive range of asset production and services, from our website to recruiting campaigns, video production, targeted marketing, and much more. Their high-quality results, even for last-minute needs, were outstanding. Once we saw the results, we engaged them extensively for our subsidiary companies’ rebranding and full suite of assets and digital projects. We value our relationship, continue to work with them to this day, and have recommended them to others. Collaborating with them was not only productive but also enjoyable.

    Dan Freese, Chief Executive Officer, United Group Services
    See the full case study

    1 / 11

    The reel

    Seeing is believing. Press play.

    Ambient headers, story videos, testimonials and sizzle reels, shot and cut by our own crew for the web.

    Video & photography

    Why Makespace

    Most firms give you one. We give you all three.

    Fast, amazing, affordable. You’re lucky if a web firm or agency gives you one of them, much less two. We don’t know anyone else in Louisville who gives you all three.

    SlowFastExpensiveAffordableBoringAmazing RareRareRare Makespace
    What most firms give you.You’re lucky to get one.Rare to get two.All three. Every project.
    1. 01Fast, amazing, affordable

      All three, on every project. A small, senior team with no layers to pay for and no hand-offs to wait on.

    2. 02Twenty years in business

      Since 2006, now on Main Street. Most agencies don’t last five.

    3. 03Future-friendly websites

      Our powerful websites can grow as your business does.

    4. 04Everything you need

      Everything you need to succeed on the web: brand, site, video, search, marketing and hosting, under one roof.

    5. 05Full-custom design

      Designed for you and built by hand. No templates, no themes, nothing off the shelf.

    6. 06Award-winning web design

      The same standard that won the awards, on every project.

    7. 07Fair, transparent pricing

      Detailed proposals up front. You know the scope, the timeline and the cost before we start.

    8. 08Quick turnaround

      Timely delivery is part of the job, not a bonus.

    9. 09Easy to update

      Your own people can change the site without calling us. We are here when you want us to.

    10. 10Accessible by design

      ADA-minded from the first wireframe, so everyone can use what we build.

    11. 11Data-driven results

      Every decision backed by data, pointed at visibility, engagement and leads.

    12. 12Personalized attention

      Call (502) 751-5554 and you get Nikki’s team, not a ticket number.

    13. 13Minority and women-owned

      Proudly. Nikki owns the place, and varied perspectives keep the work fresh.

    14. 14Partners, not vendors

      Here for the long haul, learning your business and growing with it.

    15. 15Fun to work with

      Flexible, not fussy. Ask anyone on our Raving Fans page.

    More reasons, for websites

    Your industry

    We have probably built your kind of website.

    One client, start to finish

    How it all plays together.

    Technology Plus has kept Louisville businesses running since 1995. They came to us with thirty years of work and a website that said none of it. Here is everything we made for them, in the order we made it. Not a process chart. The actual pieces.

    1. Discover and strategize

      We listened first, then wrote it down.

      A creative brief built from sitting down with the people who run the place. Then the strategy: what Technology Plus is, who it is for, and why “Your Geek Alternative” is exactly right.

      Strategy & Creative
    2. Brand

      A name they already had, and a plus they did not.

      Technology Plus became Tech+. The plus is the mark, the pattern and the photo crop. Yellow and black, Poppins for headlines, a 40-page standard so every truck, card and web page stays on brand without us in the room.

      Branding & logos
      Tech+ brand guidelines: the four logo lockups in yellow and white on charcoalTech+ brand colors: black, yellow, dark blue, electric blue and gray with tintsTech+ brand fonts page: Poppins for headlinesThe Technology Plus brand guidelines cover, yellow with the plus pattern
    3. Prototype

      The website started on paper.

      Mark drew the homepage before anyone opened a laptop: the hero, the services, the proof, the call to action, page by page, by hand. Three sheets of pencil decided what the site would say and in what order. The code came later.

      Web design
      Hand-drawn wireframe of the Technology Plus homepage, page one of threeHand-drawn wireframe, page two: the positioning statement and the servicesHand-drawn wireframe, page three: featured clients, the FAQ and the contact section
    4. Make, all at once

      While the site was built, so was everything around it.

      Our crew shot the videos in their office and on their jobs. The vans got a wrap. The cards and the folder got the same plus, matte black with a spot gloss you only see when the light hits it. Tilt them. Nothing waited on anything else, so launch day had a brand, a site, three videos and vans that matched.

      Video & photography Graphic design
      The Technology Plus van wrap: yellow pluses and the logo on a white Ford Transit, four views Tech+ business card, front: name, title and contact details with the yellow plus
    5. Launch and grow

      Then it all came together on one page.

      The pencil sheets became technologyplusonline.com: fast, custom, with the video up top and thirty-one years of proof under it. Search and AI answers were built in from the first line of code, so the site started working the day it went live.

      Visit technologyplusonline.com
      technologyplusonline.com
      The IT Services page of the Technology Plus site: Technology That Works, Support That Cares
      The Cybersecurity page of the Technology Plus site: Stronger Security, Smarter Protection

    Your version of this starts with one honest look at what you have.

    Score my website free

    Who we've built for

    Twenty years of Louisville names.

    The big ones are live sites of ours you already know around town. Then the names you know from way back, then recent work we're proud of, then everyone else by name.

    Names you know, from way back

    We built for them back when. Their sites have since moved on, so no previews here, just the names.

    Recent work we're proud of

    And everyone else

    Clients, on camera

    Don't take our word for it. Take theirs.

    5.0on Google
    Professional services

    Team Travel Source

    Sarah and her team plan the trips; we built the website that shows the people behind every one of them.

    Tourism

    Hart County Tourism

    Caves, trails and small towns, sold like a trip, and campaigns that fill the calendar.

    Recruiting & HR

    Ultru Personnel

    MCI AST became Ultru: a new name, a new brand and a new site, all at once.

    Tourism

    Better in the Barrens

    A tourism brand and website for Glasgow and Barren County, told by its executive director.

    Professional services

    Ventora

    A new website, and a client who says it better than we can.

    See more raving fans

    Our leadership

    Our leadership. On your project, not above it.

    No account managers and no hand-offs. Follow the light across the stage, or tap anyone to meet them.

    1. Since 2008

      Builds the site and the integrations behind it. Speed, accessibility and Core Web Vitals.

      Electric guitar, sport bikes, and he once bowled a 300.

    2. Since 2012

      Shoots and edits the video and photos that make a website move. If a site opens on motion, that is his.

      Shoots air shows on his days off. Same camera, no client.

    3. Since 2014, owner since 2020

      Runs the company and runs point on your project: scope, schedule, budget and the promise that a real person answers.

      ASL, travel, and video games. Like a big loser. Mark’s words.

      Meet Nikki

    4. Since 2006

      Founded Makespace and still directs the design of every website that leaves the studio. Brand, layout, type and tone, pointed at being chosen.

      Paints, sculpts, writes, sings. Left brain and right brain, both on.

      Meet Mark

    5. Since 2023

      Keeps every project moving: the schedule, the content, the approvals and the hundred details between kickoff and launch.

      Fashion, jewelry she makes herself, and trails with no signal.

    20 years in business200 years of combined experience1 table, on Main StreetMeet the team

    How a project goes

    Five steps, then we grow.

    It moves faster than you're used to, and you're never lost: you always know what step we're on, what you get at the end of it, and what we need from you.

    1. 1

      Discover

      We dig into your business, your buyers and your competition in a working session at our place or yours. The research starts here.

      You getGoals, audience, research and a plan.
    2. 2

      Strategize

      What to say, to whom, and what has to be made to say it: the brand strategy, the sitemap and the content plan.

      You getA strategy you can hold us to.
    3. 3

      Prototype

      Wireframes and clickable prototypes on real screens, desktop and phone, refined with you before anything is final.

      You getApproved prototypes for every page type.
    4. 4

      Make

      Design, build, shoot, photograph and write. Hand-built for speed, search and AI answers, with your content loaded in.

      You getA finished site on a private preview link.
    5. 5

      Launch

      Tested on every device. Then we flip the switch together, watch the first day like hawks, and hand you the keys.

      You getLaunch day, training and a clean handoff.
    6

    Grow

    This is why people build with us. Nobody wants a website; they want what it brings in. After launch we keep it earning: support, updates, search, AI visibility and the marketing that sends the right people to it.

    You get A partner on call, not a ticket number. And a business that comes alive.
    See our interactive process guide

    From the Buzz

    Straight talk about websites, search and the rest of it.

    See all articles

    Featured article

    How to get your business recommended by ChatGPT and Google AI

    AI search gives one answer, not ten blue links. Here is how a Louisville business becomes that answer, and what to fix first.

    By Makespace · Sep 26, 2026 · 4 min read

    Makespace! web design

    FAQ

    Fair questions, straight answers.

    Still wondering about something? Call us. A person picks up.

    (502) 751-5554
    What does Makespace do?

    All things web, with the website at the center. We design and build custom websites, and the things that make them work: branding and logos, content, photography and video, AI search and SEO, marketing, portals and integrations, and the hosting and support after launch. One team, one roof, on Main Street in Louisville.

    Do you only work with Louisville businesses?

    Louisville is home, and most of our clients can walk to a meeting. We also build for businesses across Kentucky, Southern Indiana and the rest of the United States. Plenty of them fly in for the first sit-down anyway.

    How much does a website cost in Louisville?

    In 2026, a custom company website from Makespace starts at $12,950. Enterprise solutions, and dashboards, platforms and portals, are scoped together after a strategy session. Our starter website, WebCake, starts at $2,450 for restaurants, shops and small businesses. You get a firm number from us after one conversation about what the site has to do.

    Can you build an employee portal or a client login?

    Yes. We design and build intranets, client portals and member areas that look and behave like the rest of your site. United Group Services uses one for news, events, open jobs, benefits, forms and policy across every job site.

    Can my website connect to the systems we already use?

    Usually, yes. Forms can land in your CRM, bookings can hit your calendar, and stores can talk to payments, inventory and shipping. We map the connections at the discovery sit-down and build them into the site.

    How do I get my business recommended by ChatGPT and Google AI?

    Start with a site AI can read: fast pages, clean structure, schema markup and answers to the questions your customers actually ask. Then keep earning it with reviews, mentions and fresh content. That ongoing work is our AI Search & SEO program, run with our partner Agency AEO.

    Can my team update the website ourselves?

    That is the point. Our AI-driven CMS lets your team make changes by hand or by asking its own AI account, and we train everyone before launch. Changing a phone number should take thirty seconds, not a support ticket.

    How fast can you work?

    Faster than anyone around, without cutting a single corner. At the discovery sit-down you get a real launch date, and then we hit it.

    Where is Makespace?

    Inside The Epiphery, on the lower level of the Hughes Building at 209 E Main St Ste 001, Louisville, KY 40202, on Whiskey Row. Come by for coffee, or something from Kentucky's finest brown water.

    Come see us

    Fly in from orbit. Or take Main Street.

    Both routes end at the same orange doors: 209 E Main St on Whiskey Row, the lower level of the Hughes Building, inside The Epiphery.

    By airSit back. We'll fly you in.

    Planet Earth from space, the first frame of a flight from orbit down to the Makespace front door at 209 E Main St, Louisville

    By roadCar, bike or on foot. Pick your maps app.

    Flight plan

    1. Orbit
    2. North America
    3. Kentucky
    4. Atmosphere
    5. Louisville
    6. Whiskey Row
    7. 209 E Main St
    Makespace! 209 E Main St Ste 001, Louisville, KY 40202
    (502) 751-5554

    Ready when you are

    Let's build your website.

    Sit down for a discovery.

    Sit down over a cup of joe or a glass of Kentucky's finest brown water and let's talk about it.

    Fast gets you launched. Effective gets you paid. We do both before the coffee gets cold.

    Book a discovery