Can web analytics insights help you refine your business model?

by jim

Analytics reports are often the “Emperor’s new clothes” of business data. The reports are often produced by web professionals, who don’t connect the metrics to business activity. Then they’re read by managers, who don’t necessarily understand the meaning of the numbers. Instead of admitting their confusion and asking for clarification (or better metrics!), they briefly glance at the report and move on. read more

Web Strategy

How To Choose The Right Website Design Company

by mark

Web Design: The Good, The Bad, & The Downright Frustrating. Ok, you know you need a website. Where to begin? Undertaking a website design project… read more

Louisville Web Design News